"There's a lot of folks out there who know a lot about AI. But there's very few who are able to explain and teach it, in a way that's accessible, clear and fun. James is one of those rare few."

"When James joined our growth team, it was evident from day 1 how talented & driven he was. He led multiple launches, was a core part of making the creator part of our business a success & raised the bar for the whole team. I look forward to working with James again one day."
How we can work together
One-off Strategy Call
45 minutes£200[JAMES TO WRITE] Brief description of what the advisory call covers and who it's best suited for.
Book nowProduct Launch Audit
Launch-dependentAudit and optimisation of your launch process, or deep-dive on a specific upcoming launch. [JAMES TO ADD MORE DETAIL]
Get in touchOngoing 1:1 Coaching
60-90 mins/weekFor Heads of Growth, founders embedding growth mindset or making first growth hires, and Growth PMs/Engineers who want a sounding board. [JAMES TO ADD MORE DETAIL]
Get in touchFractional / Embedded
1-2 days/weekCurrently at capacity[JAMES TO WRITE] Description of the fractional/embedded offering.
Join waitlistFeedback from Founders & Teams I've worked with
"As a manager, James was someone I could rely on: he removed blockers, constructively challenged strategies, and pushed our team to deliver both strong ideas and flawless execution. A significant part of our revenue success came from his ability to bring order and focus to ambitious launches."
"James has a natural instinct for growth levers and knows how to prioritize ruthlessly to drive real impact. What impressed me most was how he juggled multiple fast-moving projects... He never let the pace compromise the quality. Any company building in AI would be fortunate to have James leading their growth initiatives."
"James' AI workshop was everything I needed: no filler bs, deeply interactive, and he clearly knows this space inside out. He kept the pace tight and made complex concepts click by getting us building, not just listening."

"James is incredible at pulling a team forward. We made some incredible content together. He's the perfect balance between being a creative and a growth hacker. I genuinely believe that he will figure out and achieve any challenge you throw at him. And on top of all that, he cares about the details in a way that makes every project stand out."
"I saw James speak on three different topics at an AI bootcamp I attended recently, and each session stood out for the same reason.
He has a rare ability to take something as complex as AI and make it feel practical, approachable and genuinely useful. If you want someone who can open your eyes to what AI can actually do for you, not in theory but in practice, James is your guy."

"I worked with James on multiple product launches. His attention to detail stands out across multiple dimensions: he runs user testing sessions, gives thoughtful product feedback and plans and executes a launch strategy. It's rare to meet someone, like James, who understands customers, engineers, designers and sales people equally well."